You have reached the cyber BBS of Adam Taplin, user experience designer and ambitious primate.



I’m glad I got your attention. Let me explain.

I am a user experience designer for the Fortune 100. My clients have included Microsoft, Wells Fargo, Hewlett Packard, Ford, Prudential, Mercedes-Benz, Mastercard, and others.

The through-line from my formative years—when a fast modem meant 1440 baud and the internet meant a shell account—until my today, has been in understanding how people and technology intersect to create new stories even while human nature is unchanging.